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Necro · 10-27-2006, 01:46 PM

Borat to Play Bruno Next
Source: The Hollywood Reporter
October 27, 2006

The Hollywood Reporter says that "Borat" star Sacha Baron Cohen will next play Bruno on the big screen, and the project has triggered an intense bidding war in Hollywood.

According to the trade, Universal Pictures had made an offer of more than $42 million for worldwide rights to the film and was believed to be the leading contender to snare the movie. Other contenders believed to be eying the project included DreamWorks, Sony, 20th Century Fox and Warner Bros. Pictures.

As in the case of "Borat," Jay Roach would produce with Baron Cohen. No director is on board, though it has been reported that Baron Cohen wants to shoot the movie in the summer.

In Bruno, Baron Cohen will call upon another of his comic alter egos, Bruno, a gay fashionista from Austria. Bruno fancies himself as "the voice of Austrian youth TV."

10-27-2006, 01:46 PM	#1 (permalink)
Necro Resident Movie Addict Join Date: Jul 2003 Location: Wisconsin Posts: 13,796 vBookie Cash: 100 Rep Power: 73 Awards Showcase Total Awards: 4	Borat to Play Bruno Next Borat to Play Bruno Next Source: The Hollywood Reporter October 27, 2006 The Hollywood Reporter says that "Borat" star Sacha Baron Cohen will next play Bruno on the big screen, and the project has triggered an intense bidding war in Hollywood. According to the trade, Universal Pictures had made an offer of more than $42 million for worldwide rights to the film and was believed to be the leading contender to snare the movie. Other contenders believed to be eying the project included DreamWorks, Sony, 20th Century Fox and Warner Bros. Pictures. As in the case of "Borat," Jay Roach would produce with Baron Cohen. No director is on board, though it has been reported that Baron Cohen wants to shoot the movie in the summer. In Bruno, Baron Cohen will call upon another of his comic alter egos, Bruno, a gay fashionista from Austria. Bruno fancies himself as "the voice of Austrian youth TV."